Happy Administrative Professionals' Day, April 27th 2016

Administrative Professionals' Day, During World War II, there was a shortage of skilled administrative personnel in the United States due to Depression-era birth-rate decline and booming post-war business. The National Secretaries Association, founded in 1942, was formed to recognize the contributions of administrative personnel to the economy, support their personal development, and to help attract workers to the administrative field. Key figures who created the holiday were the president of the National Secretaries Association, Mary Barrett, president of Dictaphone Corporation, C. King Woodbridge, and public relations account executive at Young & Rubicam, Harry F. Klemfuss.#AdministrativeProfessionalsDay

Are you a “pack animal?”

If you live in, follow, and hunt with the pack, you may feel safe and safer than you really are, but you will also be controlled, regulated, sometimes bullied, and often go hungry. Packs starve together. Packs go extinct as one. 

If you carefully examine business history as well as contemporary business, you’ll find that nearly all the really big winners have defied and distanced themselves from their peer packs.

The most dangerous phrase in the language is, "We've always done it this way." ~ Grace Hopper

5 Reasons to Use Direct-Response Marketing to Market Your Professional Practice

Direct-Response Marketing for Your Professional Practice

1. Clearly identify your “perfect client” before you do anything.

2. No matter how much or how little the prospect knows about you or your services, create irresistible offer that literally compel them to say, “Market to me more.”

3. Don’t buy more ads--instead, get “in front of” your competition.

4. Embrace the complexity of marketing and work hard to develop marketing that talks to your best prospect no matter where they are on the “moving parade of interest.”

5. Develop a follow-up system, because the real treasure is buried there. 

@TGJCongdon 

-Mr. Tracy G.J. Congdon CEO of

Get Found on Google, Inc. &

CMO of The Marketing Soldier

"Direct Response Marketing"

(734) 697-0652      (734) 252-9014 ofc

(734) 544-8385 fax (734) 740-0807 cell

Our current press release can be read here.* 

WARNING: Directly communicating with Tracy has been proven to increase sales and thereby income.*

Prospectus lists for sale, works GREAT for direct mailings...

We have prospectus lists for sale that work GREAT for direct mailing business-to-residential or business-to-business i.e. sales/intro letters. In our experience with the correct offer you can expect as high as a 48% response rate.

A list exactly like this was utilized in creating the marketing strategy spoke of in our recent press release!

List’s Preferred Contact Method: Direct (Response) Mail or Postcard

Can include the following demographics:

• ·        Full Name, with salutation i.e. doctor, pastor, bishop etc.
• ·        Full Mailing Address
• ·        Age Range 19 and up
• ·        Household Income
• ·        Birthday Year and Month (available,) AMAZING for promotions & offers
• ·        Wedding Anniversary (available) Also great for promos and offers
• ·        Phone Number (available)

(Nationwide availability) 

·        Additional Criteria Available too, just inquire

We ask $550.00 to email the list or $570.00 adding list to physical disc and mailing it out to you, example pictured above.

Need a special list created just for you, such as business by type (SIC,) real estate property managers, investors, doctors etc.? We can handle that too!

Please contact us at (734) 697-0652 if you prefer email Tracy@MarketingSoldier.Com

All of our lists are GUARANTEED to have a less than 2% error rate or 100% of your money back. ~ We accept PayPal or company check. ~

That cost is less than 0.18 cents per contact.

What is the average sale worth for you? 

A quote from our recent press release...

Our hope is that we can connect with you

sometime in the near future and together we will

create an impressive success for you,

and in turn for us.

Please, let us know by calling direct at 

(734) 252-9014 (call/text.)

Target Marketing

“The ability to do business with somebody is greatly heightened by target marketing”
–The Marketing Soldier

Press Release: Local Entrepreneur and U.S. Army Veteran Tracy G.J. Congdon Officially Forming New Marketing Company In April, Delivering Tested And Documented Marketing Strategies.

Mr. Congdon utilizes direct response marketing in his approach to designing marketing automation solutions for his clients, once in place they provide a nearly immediate return on investment (ROI.) He will begin accepting new clients starting April 4th 2016.

-Michael Patrick

When speaking with Mr. Congdon he offered the following story to demonstrate what he meant by tested and documented. On July 27^th of last year he met with Mary, the owner of an Italian restaurant. She found him through a desperate web search as she was beginning to fear her third year open would be her last year open. Mary reached out via phone and after emailing to setup an appointment, Tracy and his executive assistant went to her location. They listened to her concerns and needs as she seemed to be holding back tears. Mary informed them it was her dream to open a restaurant in her community, but with each passing month there were fewer and fewer customers coming in. Her dream was slowly slipping away. Like many business owners she invested in expensive ADs out of desperation with no measurable results. Mr. Congdon says, “He always stresses the dire importance of testing and measuring. If it can’t be measured, how do you know if it is working?” He ended up modifying marketing strategies he designed initially for a previous campaign to bring in new customers for a spa that offered massage, chiropractic, weight loss services and more. He then discussed the importance of knowing exactly what it costs to acquire new customers, what each one is worth, and how to determine the lifetime value (LTV) of a regular customer. This allowed them to assist her in determining what the ROI needs to be when investing in advertising, and why holding advertising accountable is critical to businesses’ success. After fully laying out how this marketing strategy would drive new customers to her each month, Mary still seemed a bit hesitant. Milling over their proposed solution, Mary finally said she was about to say “not sure I can afford it… when a quote popped into my head. Successful people don’t ask what it costs, they ask what it is worth. Successful people invest in themselves and their education and that’s why they’re successful.” With that Mary was on board and said, “What do we need to do to get started?” Seven business days later on August 5^th, her first new customer from this campaign came through her door.

Early this March Tracy received a phone call from Mary stating she uses the systems and processes they put in place to track and measure every dollar that comes in from the marketing strategies they put in place. Hearing some clicks of her keyboard she then said, “To be exact over the last seven months we brought in $115,024.00 that we can trace directly back to that campaign. An average of $16,432.35 in operational funds each month since, we put those marketing strategies in place. Thank you Tracy!” During her call they setup another appointment with her to put multiple customer retention campaigns in place and calculate her next targeted increase. She gave them a referral they are working with now. Feeling confident with the successful testing and measuring, they feel they have the needed tools in place to begin bringing on new clients as of April 4^th 2016.

When Tracy was asked why “The Marketing Soldier?” His reply was, “After 12 years in the US Army and over 15 years studying and implementing marketing strategies it seemed appropriate. Running a veteran owned company, he is asking, “Please give us a ‘like’ on Facebook www.Facebook.com/TheMarketingSoldier and a ‘follow’ on Twitter @TGJCongdon!”

Congdon admits his website www.MarketingSoldier.com, is in need of an upgrade which he plans to have done later this year; for now it serves its purpose. His contact information is there for business owners who wish to consult with him.

Business owners and sales professionals that decide to consult with The Marketing Soldier can expect:

1. To start by clearly defining who their ideal target market is.
2. Craft a powerful message that speaks to them and gets them to respond.
3. Discover what media works best to deliver this message to their target market.
4. Put systems and processes in place to automate as much of their marketing as possible, including follow up and customer retention programs. 

Along with rolling out his upgraded program in April, he plans to begin a subscription based service mailing out a physical newsletter along with a monthly cd. This will include interviews with others in advertising and marketing, with in-depth discussion of techniques from their combined years of creating campaigns for different businesses.

If interested in subscribing to The Marketing Soldier’s email newsletter, please visit this Google shortened web address https://goo.gl/OBgnXB.