PO Box vs Physical Mailing Address

TIP:

PO Boxes and UPS stores, seem like a great way to help protect our addresses and keep unwanted visitors or random people from stopping by. Sure, it helps here but it actually hurts your online business listing.

Google and the other big search engines cross check physical addresses with stores like Mail Boxes Etc. When they match up, your listing loses "link juice," or placement with the search engines. 

When creating your listings online put your actual address and when available select "do not show my address." This will dramatically improve your listings power and improve your online presence helping drive traffic to you and your company. 

I often hear, "but I work from home," so do 1000's of others and the many I have helped place listings for have noted a significant and documented increase in potential new customers.

Check, here, how your business appears online to your customers.